INTERACTING VIDEO MARKETING AT ZERO COST
Video is one of the most powerful channels to increase brand awareness at the top of your marketing funnel. A whopping 82% of all online traffic is video, and this figure is only going to increase, with an 800% spike in online video plays over the last few years.
What can Michio do for your INTERACTING VIDEO marketing?
This is your ONLY chance to let your clients take part in your viral clips, have fun and show what your product is all about.
You’re only limited by your imagination.
User-generated content is always a good way to go about sharing your message of course and Michio’s features bring you exactly this. A brand would say positive things about themselves, but when normal people reaffirm this, it helps to build a sense of trust. And as we all know, consumers invest in brands that they trust.
Emotions are a powerful force that can influence people’s behavior and decision-making processes. When you tap into your audiences’ emotions through Michio’s videos, they can create a stronger connection.
Let your clients filming your products in their real life to evoke emotions can impact a brand’s marketing success. Creating this kind of interacting videos can trigger positive emotions such as happiness, inspiration, or amusement. With this, you can share content and increase engagement with their target audience.
One of the reasons why video works better than other content formats is that it helps you connect with your audience on an emotional level. But with so many brands concerned only about pushing their products and services in front of their audience, the emotional factor in videos today is often missing.
In a world where brands are rolling out overly produced, emotionless videos, you can stand out with Michio’s features by producing a heartfelt one through which you connect with your audience on a personal level.
Just imagine you were photo frames suppliers, and the happiness of your client’s family when they gather, together arranged their wall photo frames with their own personal images on real wall, before making order.
You might say this is the golden rule of any form of content marketing, be it written, audio, or visual. You need to focus on adding value to your audience’s lives by providing actionable advice instead of directly promoting your products or services.
With Michio, you can create a video that presents real-life examples of how your product helped a customer solve a pressing problem.
Since a lot of customers remain skeptical about purchasing online, videos provide them with the confidence they need to feel closer to the seller to take that next step. A Michio’s video creates a sense of physical existence of your business within your customers’ minds, which is powerful leverage to help you win them over.
- 92% of mobile video consumers share videos with their social network, making it one of the most popular ways to share content.
- 83% of video marketers say that video helps them generate leads.
- According to HubSpot, including video on landing pages can increase conversions by 80%!
- According to Wyzowl, 86% of businesses use video as a marketing tool, and 99% of that plan to continue using it in the future.
- According to Zyxware, websites with videos are 53 times more likely to rank on the first page of Google search results.
- According to a study by Search Engine Watch, 73% of consumers are more likely to buy a product after watching a video about it.
- According to a study by Spiceworks, 95% of consumers say that product videos help them make purchasing decisions.
- According to Social Media Examiner, high-quality video content generates 1,200% more shares than text and image content combined.